A Brand of Continental: General Tire Officially Launches in Malaysia

Continental Tyre Malaysia announced the official launch of the General Tire brand in the Malaysian replacement market. Known for its durability and dependable performance, General Tire is designed to meet the needs of Asian drivers across passenger cars, SUVs, MPVs and 4x4 pickups.

General Tire has over 100 years of heritage and became a part of Continental in 1987 as a sub-brand. General Tire combines its legacy of toughness and reliability with Continental’s advanced German technology to deliver tyres engineered for lasting performance

The first phase of General Tire’s product range, tailored for Malaysian drivers, includes:

Product Range

Features

Tyre Size Offerings

Altimax GC5

Low noise, comfort drive, and fuel efficient

14” -  15”

Altimax GS6

Quiet drive, strong grip, shorter braking distances, and longer tread life

15” – 19”

Grabber AT6

Robust off-road handling, and low noise

16” – 18”

Grabber HT6

Excellent wet braking, comfort, and longevity

16” – 20”

These models cover tyre sizes from 14” to 20”, catering to a wide spectrum of vehicles from everyday passenger cars to lifestyle SUVs and off-road 4x4s pickups. General Tire aims to provide customers with dependable tyres that deliver both performance and ruggedness, while ensuring products that offer value for money.

“The launch of General Tire in Malaysia marks a significant step in offering customers the right combination of durability, performance, and style with everyday value. We are excited to bring this brand, supported by Continental’s German expertise, to drivers who are seeking performance and safety on every journey,” said Andrea Somorova, Managing Director of Continental Tyre Malaysia.

General Tire is more than just a tyre. It transforms every drive into a new experience. The brand speaks to drivers who enjoy the freedom to explore, seek adventure without limits, and rely on tyres they can trust.

With its extensive product range available now in Malaysia, General Tire aims to expand its presence nationwide, backed by comprehensive marketing and integrated support through Continental’s digital platforms and dealer networks.

The tyres will be available through authorised Continental dealers nationwide, as well as via Continental Official Stores on Shopee, TNG eWallet, and Lazada. For more details on General Tire and product availability, visit our website, www.generaltire-tyres.com/my/en, and follow us on Facebook.

Brochure link here